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Consistent marketplace sales
eBay Consulting
Store setup, listing optimisation and account management built for consistent eBay sales performance.
Store
Setup and branding
SEO
Cassini-led listing structure
Bulk
Listing management
Monthly
Performance review
Overview
eBay rewards sellers who understand its search behaviour and performance metrics. We build and manage stores that satisfy both — visibility in search and the service standards that protect your account.
The work covers everything from initial setup to ongoing listing and pricing optimisation.
Problems we solve
- Listings buried in search results
- Inconsistent titles, specifics and categorisation
- Pricing and shipping settings eroding margin
- Account metrics slipping toward restrictions
Who this service is for
- New sellers setting up a professional eBay store
- Sellers with listings that get impressions but few sales
- Businesses adding eBay as an additional sales channel
- Sellers needing help with performance and policy standards
The challenge
Your listings are live and buried.
Titles written for humans instead of eBay search, item specifics half filled, and a store with no structure. Sales arrive at random and the seller metrics quietly slide.
Our approach
Four moves, in order
- 01
Audit the account
Store health, defect rate, policies and listing quality reviewed first.
- 02
Rebuild the listings
Cassini-aligned titles, complete item specifics and stronger imagery.
- 03
Structure the store
Categories, branding and promotions arranged around what sells.
- 04
Manage and grow
Pricing, promoted listings and steady catalogue expansion.
What we offer
Every element below can be delivered as part of a complete programme or scoped individually to fit your priorities.
Store setup
Professional store configuration, branding, policies and categories.
Product research
Demand and competition analysis for viable listings.
Listing optimisation
Titles, item specifics, descriptions and imagery refined for conversion.
eBay SEO
Keyword research and structure aligned to eBay search behaviour.
Store management
Day-to-day listing, inventory and order oversight.
Sales strategy
Pricing, promotions, offers and shipping strategy.
Performance analysis
Regular reporting on traffic, conversion and account health.
Our process
How we deliver this service
- 01
Audit
Full review of the store, listings and account metrics.
- 02
Plan
Prioritised action list ranked by likely impact.
- 03
Optimise
Listings rebuilt and store settings corrected.
- 04
Manage
Ongoing listing, pricing and promotion management.
- 05
Report
Monthly performance review and next-step recommendations.
Tools & platforms
What we run on
The everyday stack we use to deliver, measure and report on this service.
eBay Seller Hub
Promoted Listings
Terapeak
eBay Bulk Listing Tools
Item Specifics Manager
Seller Standards Dashboard
Key deliverables
- Configured, branded eBay store
- Optimised listing templates and item specifics
- Keyword research documentation
- Pricing, shipping and promotion strategy
- Monthly performance report
Benefits
- Better placement in eBay search results
- Higher conversion from clearer, complete listings
- Healthier account metrics and fewer policy risks
- A channel that runs without daily founder involvement
Sample output
What lands in your inbox every month
Operator-grade reporting written in plain English — not a screenshot of a dashboard.
./report
- Impressions, click-through and conversion by listing
- Promoted listings spend against attributed sales
- Seller performance and defect-rate status
- Listings to refresh, reprice or retire
- Next month's optimisation priorities
Side by side
How this compares to a typical agency
WhatLogic BrigadeTypical agency
- TitlesBuilt for eBay search behaviourCopied from the supplier
- Item specificsCompleted in full for filteringMinimum required fields
- StoreCategorised and brandedUnsorted listing dump
- MetricsSeller standards monitoredReviewed after a downgrade
Our commitments
What we promise on day one
We commit to how we work. Platform outcomes are never guaranteed — anyone who guarantees them is guessing.
- A single accountable team — no rotating account managers.
- Reporting built around outcomes and spend efficiency, not hours billed.
- Every asset we produce for you is yours to keep, with no licence traps.
- Clear written scope and timelines before any work begins.
- No guarantees we cannot control — platform results are never promised.
How we engage
Two ways to work together
Every engagement is scoped to your stage and channels. Share a brief and we will come back with a plan.
Pilot
Start hereThe first 90 days. Audit, plan and the first delivery cycle — scoped so results are measurable before you commit further.
- Discovery call and full audit
- Roadmap locked with agreed milestones
- First complete cycle of work delivered
- Weekly progress updates and reporting
Ongoing partnership
After the pilotWe run this function as a dedicated part of your team, in repeating cycles that build on the previous one.
- Named lead plus specialists on your account
- Bi-weekly strategy calls
- Quarterly review and re-planning
- Continuous optimisation cycles
01
Discovery call
A 30-minute call to understand your goals, constraints and current setup.
02
Audit and plan
We review what exists today and return a written roadmap with milestones.
03
Cycle one
Work starts within a week of sign-off, with the first delivery inside 30 days.
Why choose Logic Brigade
The same principles apply across every service we deliver.
12+ Years of Experience
More than a decade working across e-commerce platforms, marketplaces and advertising channels — applied to every engagement.
Complete E-Commerce Expertise
Shopify, Amazon, eBay, Etsy and TikTok Shop under one roof, so advice accounts for how each channel actually behaves.
Strategy + Design + Development + Marketing
Four disciplines that usually sit in four different companies, coordinated by one team against one plan.
One Agency for End-to-End Growth
From the first brand decision to scaled advertising, you don't need to re-explain your business to a new vendor at every stage.
Data-Driven Decisions
Tracking is set up properly first, then every recommendation is argued from the numbers rather than opinion.
Transparent Communication
Clear scopes, honest timelines and reporting that shows what worked, what didn't and what happens next.
Frequently asked questions
Still have a question? Ask us directly during your free consultation.
Request Free ConsultationRelated services
These services are commonly delivered alongside eBay Consulting.
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