Creator filming a short-form product video with a phone on a tripod

Sell inside the feed

TikTok Shop Consulting

Shop setup, content and affiliate strategy for brands selling where discovery and checkout happen in the same feed.

Shop

Setup and compliance

Creator

Affiliate programme built

Video

Content pipeline in place

Weekly

Optimisation cycle

Overview

TikTok Shop merges content and commerce. Success depends on a properly configured shop, a constant content engine and an affiliate network that keeps your products in front of buyers.

We set up the commercial infrastructure and build the content and creator strategy that drives it.

Problems we solve

  • Incomplete shop setup limiting reach and eligibility
  • Content that gets views but never converts
  • No affiliate pipeline, so growth depends entirely on paid
  • Listings not optimised for in-app search

Who this service is for

  • Brands launching on TikTok Shop for the first time
  • Sellers with a live shop but inconsistent sales
  • Businesses wanting to build an affiliate creator network
  • Advertisers scaling TikTok Shop Ads

The challenge

The shop is connected and nothing is selling.

TikTok Shop rewards constant native video, active creators and fast fulfilment. Without that engine, products sit in a catalogue nobody sees and the account risks compliance flags.

Our approach

Four moves, in order

  1. 01

    Set the shop up properly

    Verification, catalogue, shipping and compliance handled first.

  2. 02

    Build the content engine

    Native short-form video produced in volume with tested hooks.

  3. 03

    Activate creators

    Affiliate programme, commissions and outreach to relevant creators.

  4. 04

    Scale what converts

    Live sessions and paid amplification behind proven video.

What we offer

Every element below can be delivered as part of a complete programme or scoped individually to fit your priorities.

TikTok Shop setup

Account verification, shop configuration, shipping and payment settings.

Product research

Identifying products suited to TikTok's discovery-led buying behaviour.

Product listing

Optimised titles, imagery, variants and in-app search terms.

Shop optimisation

Showcase, promotions, reviews and compliance management.

Content strategy

Hook-led short-form content built for shoppable formats.

Affiliate strategy

Commission structure, sample programme and creator onboarding.

Creator collaboration

Outreach, briefing and relationship management.

Advertising & scaling

TikTok Shop Ads structure, testing and budget scaling.

Our process

How we deliver this service

  1. 01

    Setup

    Shop registered, verified and fully configured.

  2. 02

    Catalogue

    Products researched, listed and optimised.

  3. 03

    Content

    A repeatable shoppable content system.

  4. 04

    Affiliates

    Creator programme launched and managed.

  5. 05

    Ads

    Paid campaigns layered onto proven content.

  6. 06

    Scale

    Winning products and creators scaled with reporting.

Tools & platforms

What we run on

The everyday stack we use to deliver, measure and report on this service.

TikTok Shop Seller Center
TikTok Ads Manager
Affiliate Creator Marketplace
CapCut
TikTok Live Studio
TikTok Analytics

Key deliverables

  • Fully configured, compliant TikTok Shop
  • Optimised product listings
  • Content strategy with hook and format library
  • Affiliate programme structure and creator outreach plan
  • Ad account setup with campaign structure and reporting

Benefits

  • A shop that meets platform requirements from day one
  • Content designed to sell, not only to entertain
  • Sales driven by creators alongside paid media
  • A clear, measurable path to scaling

Sample output

What lands in your inbox every week

Operator-grade reporting written in plain English — not a screenshot of a dashboard.

./report

  • GMV, orders and conversion by product
  • Video performance and best-performing hooks
  • Creator and affiliate contribution
  • Shop health, policy and fulfilment status
  • Next week's content and live plan

Side by side

How this compares to a typical agency

  • ContentNative video produced in volumeReposted product ads
  • CreatorsManaged affiliate outreachProgramme left open and idle
  • CompliancePolicy and fulfilment monitoredHandled after a violation
  • SpendAmplifies already-proven videoBoosts everything equally

Our commitments

What we promise on day one

We commit to how we work. Platform outcomes are never guaranteed — anyone who guarantees them is guessing.

  • A single accountable team — no rotating account managers.
  • Reporting built around outcomes and spend efficiency, not hours billed.
  • Every asset we produce for you is yours to keep, with no licence traps.
  • Clear written scope and timelines before any work begins.
  • No guarantees we cannot control — platform results are never promised.

How we engage

Two ways to work together

Every engagement is scoped to your stage and channels. Share a brief and we will come back with a plan.

Pilot

Start here

The first 90 days. Audit, plan and the first delivery cycle — scoped so results are measurable before you commit further.

  • Discovery call and full audit
  • Roadmap locked with agreed milestones
  • First complete cycle of work delivered
  • Weekly progress updates and reporting
Start a conversation

Ongoing partnership

After the pilot

We run this function as a dedicated part of your team, in repeating cycles that build on the previous one.

  • Named lead plus specialists on your account
  • Bi-weekly strategy calls
  • Quarterly review and re-planning
  • Continuous optimisation cycles
Start a conversation
01

Discovery call

A 30-minute call to understand your goals, constraints and current setup.

02

Audit and plan

We review what exists today and return a written roadmap with milestones.

03

Cycle one

Work starts within a week of sign-off, with the first delivery inside 30 days.

Why choose Logic Brigade

The same principles apply across every service we deliver.

12+ Years of Experience

More than a decade working across e-commerce platforms, marketplaces and advertising channels — applied to every engagement.

Complete E-Commerce Expertise

Shopify, Amazon, eBay, Etsy and TikTok Shop under one roof, so advice accounts for how each channel actually behaves.

Strategy + Design + Development + Marketing

Four disciplines that usually sit in four different companies, coordinated by one team against one plan.

One Agency for End-to-End Growth

From the first brand decision to scaled advertising, you don't need to re-explain your business to a new vendor at every stage.

Data-Driven Decisions

Tracking is set up properly first, then every recommendation is argued from the numbers rather than opinion.

Transparent Communication

Clear scopes, honest timelines and reporting that shows what worked, what didn't and what happens next.

Frequently asked questions

Still have a question? Ask us directly during your free consultation.

Request Free Consultation

Ready to move forward with TikTok Shop Consulting?

Book a free consultation and we'll outline exactly what this would look like for your business.